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Moose Hide Campaign Gets Underway Thursday

Men across British Columbia will be fasting to stand up against violence on women and children and for those who’ve lost their loved ones to familiar circumstances on Thursday.

Campaign CEO Paul Lacerte says men will be wearing little squares of moose hide show their concerns as part of the annual Moose Hide Campaign.

“It’s a different kind of product; there’s not a t-shirt or a run and those are powerful and effective, but this is unique in engaging men in a different and meaningful way.”

The 6th annual campaign has received full support from the provincial government once again, who had provided $250,000 for expansion in 2016.

Lacerte adds that although he is grateful for their support, he feels there’s still lots of work to be done.

“There’s a lot of us in the public policy space and the government space that are at our wit’s end wanting to have safe communities. A lot of us are dads wanting to be able to do something more and different to increase the safety for women in this province.”

He predicts more than 1,000 men will participate from politics across BC and while there are no formal gatherings in the Northern region, he hopes local offices will show their support in whatever way they choose.

The Moose Hide Campaign has distributed over 500,000 pins since 2011.

(Files from Kyle Balzer with MYPRINCEGEORGENOW)

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Rebecca Dyok
Rebecca Dyok
News Reporter/Anchor who loves the Cariboo and coffee (lots of it).If you have any news tips or story ideas you would like to share I can be reached at [email protected]

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